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ISAE Blog

Why Should You Bother with Online Learning?

Posted by Melanie Foursha on May 9, 2018 2:22:00 PM

I think the real question is why wouldn’t you insist on having online learning available for your association? Online learning offers several important perks for your members plus undeniable benefits for your staff and association. Here are 3 significant benefits to providing online learning at your association.

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Topics: Webinar, online education, Learning

Are Your Association’s Educational Webinars Getting as Much Engagement as They Should?

Posted by Alyssa DelPrete on Apr 25, 2018 12:00:00 PM

Education is a major member benefit. Offering educational webinars throughout the year helps members stay on top of industry trends and gain key knowledge and skills they need to succeed in their careers. They provide members with year-round education and can keep members engaged with your association. Are your association’s webinars keeping members engaged?

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Topics: Webinar, Engagement, membership

Retaining new members through a new member orientation webinar

Posted by Katherine Mandusic Finley, Ph.D., CAE, CFRE, CMP on Jan 3, 2018 11:30:00 AM

According to Marketing General (in their 2017 Membership Marking Benchmarking Report), the retention rate among new members for individual membership associations averages 64 percent. This is much lower than the overall member retention rate, which averages 77 percent. Therefore, it is important associations engage new members as quickly as possible after they join.

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Topics: Association Management, Association Executives, Trends, Association trends, Member Recruitment and Retention, membership, Members, Webinar, digital technology, Innovation

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